By BENNY FAIRCHILD
Going back to October of 2009 social media has been a valuable tool in the marketing toolbox at United Helpers.
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| United Helpers first Facebook profile photo |
It all started with a photo of the management company building at 732 Ford Street in Ogdensburg. Over the years, the United Helpers Facebook page has been filled with pictures of employee recognition events, fun outings for our residents or program members, exciting news, and during the COVID-19 pandemic the page experienced tremendous growth thanks in large part to what we called "The United Helpers Smile of the Day," which went on for way longer than any of ever imagined when we first started sharing a nugget of positivity each day.
Today the United Helpers Facebook page has more than 4,200 followers and continues to be a great source for organizational news and happenings, fun photos, and during the month of December updates on the whereabouts of Sparky the Elf.
United Helpers sent out its first tweet in April of 2014, and while Twitter isn't used as often of Facebook or Instagram, since that time nearly 300 tweets have gone out, including "101 Days of Stressbusters," which were posted on consecutive days during the spring of 2022.
Our first-ever tweet featured a shout-out to current United Helpers Management Company Board of Directors member "Wolfman Ray Knight," better known today to members of the organization as Ray Babowicz.
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| Our first tweet |
Instagram is also a new member of the United Helpers Social Media family, with a following that has grown to well over 500 people in just over a year. Scrolling back through Instagram postings, the first posting available on the page fittingly congratulates Alysha Troiano following her promotion to Director of Nursing. Ms. Troiano remains in that same position today.
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| Our oldest Instagram posting |
If you're not already following United Helpers on social media, please do. We promise not to flood your feed, but who knows maybe someday you or someone you know will appear.
Follow us on social media
Facebook: www.facebook.com/unitedhelpers
Instagram: @united_helpers
Twitter: @united_helpers
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| 100 Days of Smiles |
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